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One of our more recent creative ventures was the commercial for Sagicor’s 175th anniversary campaign. From pre-production and casting to location scouting, film coordination, art department, props and Digital
Imaging Technology, Crucial Productions collaborated with the amazing teams at Gatehouse Media in Barbados, Grey Canada and Someplace Nice, out of Toronto, where the post was done.
It was such a pleasure working with so much talent!

Directed and shot by: Chris Muir - Someplace Nice
Executive producers: Chilo Fletcher - Someplace Nice & Phil Archer - Crucial Productions,
Line producers: Jennifer Walker - Someplace Nice & Lisa Harewood - Gatehouse Media

Crucial Productions Inc. is an award-winning, full-service recording studio, live television production soundstage and multimedia production facility in Barbados offering services for:  


Television Commercials

3D Animation


2D Animation


Location Video & Facilitation

Green Screen Soundstage Rental

Digital Media

Video Production, Pre & Post

Interviews & Talk Shows

Crucial Productions has developed an impressive client roster of companies who trust us to get the job done right and in a timely manner. Ranging from mid-sized local operations to large international corporations, we have retained many of our clients since the company’s inception in 2001, helping them earn results for their clients and themselves.


Recording Studio Rental

Audio Post (ADR) For Television

Music, Scoring & Sound Design

Creative Script Writing & Conceptualisation

Radio Jingles & Radio Advertising

Voiceover & Talent Casting

But we aren’t the only ones who think our work is special — our awards speak for themselves. Crucial Productions is the most awarded recording studio and production company in Barbados, earning local, regional, and international ADDY© Awards, and continues to set the standard for the region’s media production industry. Whatever your production need, Crucial Productions can help you achieve it, in a timely manner and with top-notch quality output. We’d love to help you get the results you deserve to take your company to the next level.